Why law firm management information needs specialists (and why PMS vendors are not specialist enough)
Earlier this year I shared our insights on how to create the best law firm management MIS, built up over many years of working with SME legal firms to develop bespoke management information systems. Through this process, we have honed in on everything that a law firm MIS needs to do to give practice managers […]
Does your law firm need a quarter inch drill?
“People don’t want to buy a quarter-inch drill. They want a quarter-inch hole!” This famous quote by Harvard Business School marketing professor Theodore Levitt has informed marketers’ thinking for years. People want a particular benefit from a product rather the product itself, so the solution (product design) should be based around the most effective […]